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    <tr bgcolor=990000><td align=left width=140><FONT SIZE="1" COLOR="FFFFFF" FACE='trebuchet ms',ARIAL,HELVETICA"><NOBR>&nbsp; The Web's Best SF Newsletter - Since 1996</td>
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<tr><td valign=top align=center><FONT SIZE="6" COLOR="000000"><a name="anim"></a><B>Animation's Next Step<br><FONT SIZE="3">Roughnecks: The Starship Trooper Chronicles</td></tr>
<tr><td><FONT SIZE="2" FACE="VERDANA,ARIAL,HELVETICA">
<P>Bohbot Kids Network (aka BKN) airs a show on cable and in broadcast syndication that should be seen at least once by every fan of sci-fi and anime.  <B>Roughnecks: The Starship Trooper Chronicles</B> is a follow-up to the movie, <I>"Starship Troopers"</I> and, clearly, a next step in animation.
<P><B>Roughnecks</B> is animated using Computer Graphics Imaging (CGI), a 3-D rendering technique that brings new life into animation.  Characters move with life-like ease, scenes have sweeping pans and zooms that are more "movie-ish" than "cartoon-ish."  The fast-cut editing of <B>Roughnecks</B> only adds to making movie comparisons and is totally appropriate to the wartime action scenes that make up most of each episode.
<P>The enemy is everywhere. Walking, stalking, hacking, flying, flaming bugs appear throughout each episode, brought to the screen with movements and texture rendering that rival the movie CGI bugs.  Likewise can be said for every explosion, flame and laser-blast.  It is a feast for the eye that should not be missed.
<P>Sure... this is the first of the next generation of anime.  A step above <B>Reboot</B> and others.  As such, it is bound to garner "oohs and aahs" from viewers.  But it is not perfect.  Facial expressions are next-generation, but still missing some characteristics.  The result is that every close-up is a reminder that this is still a cartoon of sorts.  The same can be said for the thin plot-lines of each episode.  This is not <B>Space: Above and Beyond</B>.  The visuals are meant to carry the story, and interest, in this series.
<P>We can thank several production houses for those visuals, not the least of which is <B>Foundation Imaging</B>, the primary animation company known for the TV special effects in <B>Star Trek:Voyager</B>, <B>Star Trek:Deep Space Nine</B>, <B>Babylon 5</B> and <B>Sci Fi Channel</B>'s 'tween show visuals, just to name four projects.  The company is also working on the new <B>Buckaroo Bonzai</B> series pilot.
<P>Other production houses involved include Flat Earth Productions, Hyperimage, and Rainbow Studios.  you'll find links to them all below.
<P>CGI technology might be dazzling, and perfected enough to make the series possible, but it is not without its problems.  Sub-contracters for <B>SONY</B> originally had difficulty meeting deadlines to produce more than a handful of episodes in 1999.  The result was that the Sci-Fi Channel, cable/satellite stations, and many syndicated broadcast stations dropped the show about a month after it began airing.  But <B>SONY</B> successfully re-farmed out the work.  Now there are 40 episodes back on <B>Sci-Fi Channel</B> and on many, but not all of the original, broadcast & cable stations.
<P>Surely, <B>Roughnecks</B>, like the Web's <B>Whirlgirl</B> and gaming's <B>Lara Croft</B>,  points the way of the entertaining times ahead - times when it is even more difficult for human actors to find on-screen work.  This summer's full-length theatrical feature, "Titan AE" will likely generate further interest in creating more animated products using CGI techniques.
<P>But don't take our word for it.  See for yourself.  Below are some thumbnails for you to click to view some images from <B>Roughnecks</B>, followed by several links so you can learn more about the show, CGI animation and "Titan AE"  We are happy to bring them to you (ain't the Web great?!)
<table>
<tr><td colspan=5><FONT SIZE="2" FACE="VERDANA,ARIAL,HELVETICA"><B>"Roughnecks" Images</B> (Click on the thumbnail to view the full-sized image):</td></tr>
<tr>
<td><a href="rnimg/rn1.jpg" TARGET="_parent"><IMG SRC="rnimg/rn1sm.jpg" ALT=Roughnecks 1></a></td>
<td><a href="rnimg/rn2.jpg" TARGET="_parent"><IMG SRC="rnimg/rn2sm.jpg" ALT=Roughnecks 2></a></td>
<td><a href="rnimg/rn3.jpg" TARGET="_parent"><IMG SRC="rnimg/rn3sm.jpg" ALT=Roughnecks 3></a></td></tr>
<tr><td><a href="rnimg/rn4.jpg" TARGET="_parent"><IMG SRC="rnimg/rn4sm.jpg" ALT=Roughnecks 4></a></td>
<td><a href="rnimg/rn5.jpg" TARGET="_parent"><IMG SRC="rnimg/rn5sm.jpg" ALT=Roughnecks 5></a></td>
</tr>
</table>
Links Of Interest:
<LI><a href="http://sicon.homepage.com/" TARGET="_parent">SICON H.Q. - Roughnecks Fan Site</a>
<LI><a href="http://sicon.homepage.com/bkn.html" TARGET="_parent">Roughneck Syndicated Stations/Schedules</a>
<LI><a href="http://www.foundation-i.com/" TARGET="_parent">Foundation Imaging Web Site</a>
<LI><a href="http://www.flatearthproductions.com/" TARGET="_parent">Flat Earth Productions</a>
<LI><a href="http://www.3d-webdesign.com/" TARGET="_parent">Hyperimage</a>
<LI><a href="http://www.rainbo.com/done/index.html" TARGET="_parent">Rainbow Studios</a>
<LI><a href="http://www.afterearth.com/base.html" TARGET="_parent">Official Titan AE Site</a>
<LI><a href="http://www.fox.co.uk/titan.html" TARGET="_parent">FOX U.K. Titan AE Page</a>
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<tr><td valign=top align=center><FONT SIZE="6" COLOR="000000"><a name="hey"></a><B>Hey... Something's Wrong Here!<br><FONT SIZE="3">(or Is It?)<br>Why Sci-Fi TV Shows Get Cancelled</td></tr>
<tr><td><FONT SIZE="2" FACE="VERDANA,ARIAL,HELVETICA">
<P>What is wrong with those networks and cable channels, you ask? There are a bunch of new science fiction and fantasy shows each season and most of them keep getting cancelled!! They don’t give most of them a chance. Don’t "they" know "we" are all watching these shows? It’s inexplicable. It’s frustrating! It’s infuriating!</P>
<P>Actually, it only seems so because you want your tube time to be based on your preferences. Unfortunately, it’s not. It’s based on all the viewers and all the viewers aren’t that enthralled with a steady diet of sci-fi and fantasy.</P>
<P>How do "they" know what the collective "we" watch? Internet hits at a web site? E-mail? Chat groups? You know the answer. "They" use the ratings. Ratings actually translate to the number of viewers in a given time slot.</P>
<P>And, if you thought that some sf/fantasy shows are doing very well in the ratings, think again. Here are some examples to show you what we mean. To make matters clearer, we’ve taken the liberty of translating the ratings into the number of millions of viewers that the ratings represent.</P>
<P>These are the Nielsen Media Research ratings for some of the top-rated shows during the mid-February, 1999, sweeps, along with the three highest-rated sf/fantasy shows:</P>
<center>
<TABLE BORDER CELLSPACING=1 CELLPADDING=3 WIDTH=288>
<TR><TD WIDTH="52%" VALIGN="TOP">
<P ALIGN="CENTER"><B><FONT FACE="Arial" SIZE=2>Network</B></FONT></TD>
<TD WIDTH="48%" VALIGN="TOP">
<B><FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">Million Of Viewers</B></FONT></TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">E.R.</FONT></TD>
<TD WIDTH="48%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">21.5</FONT></TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">Friends</FONT></TD>
<TD WIDTH="48%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">17.7</FONT></TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">Frasier</FONT></TD>
<TD WIDTH="48%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">17.3</FONT></TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">The X-Files</FONT></TD>
<TD WIDTH="48%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">10</FONT></TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<P>&nbsp;</TD>
<TD WIDTH="48%" VALIGN="TOP">
<P>&nbsp;</TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<B><FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">Syndicated</B></FONT></TD>
<TD WIDTH="48%" VALIGN="TOP">
<P>&nbsp;</TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">Wheel Of Fortune</FONT></TD>
<TD WIDTH="48%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">12.3</FONT></TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">Jeopardy</FONT></TD>
<TD WIDTH="48%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">10.1</FONT></TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">Seinfeld</FONT></TD>
<TD WIDTH="48%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">6.7</FONT></TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">Frasier</FONT></TD>
<TD WIDTH="48%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">5.9</FONT></TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">The X-Files</FONT></TD>
<TD WIDTH="48%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">5.7</FONT></TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">Star Trek: DS9</FONT></TD>
<TD WIDTH="48%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">4.6</FONT></TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">Xena</FONT></TD>
<TD WIDTH="48%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">4.1</FONT></TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<P>&nbsp;</TD>
<TD WIDTH="48%" VALIGN="TOP">
<P>&nbsp;</TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<B><FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">Cable</B></FONT></TD>
<TD WIDTH="48%" VALIGN="TOP">
<P>&nbsp;</TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">WWF Wrestling</FONT></TD>
<TD WIDTH="48%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">4.5</FONT></TD>
</TR>
<TR><TD WIDTH="52%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">WCW Nitro</FONT></TD>
<TD WIDTH="48%" VALIGN="TOP">
<FONT FACE="Arial" SIZE=2><P ALIGN="CENTER">3.5</FONT></TD>
</TR>
</TABLE>
</center>
<P>It should be pretty apparent that the best-rated sf show, <I>The X-Files</I>, doesn’t hold a candle to <I>E.R., Friends or Frasier</I>. <I>The X-Files</I> had 11.7 million viewers the week before, but actually had fewer viewers with its part 2, BIG episode that "explained it all." Ouch! Even in rerun syndication, The X-files attracted fewer viewers than repeats of <I>Seinfeld</I> and <I>Frasier</I> and was little more than half that of <I>Jeopardy</I>!</P>
<P><I>Deep Space 9</I> had actually been gaining viewers for the year previous to the above stats, but its first-run episodes still can’t top <I>The X-Files</I> reruns. <I>DS9</I>'s audience was less than 40% the size of <I>Wheel of Fortune</I>'s!!  And all of your other sf/fantasy favorites (the ones you like, or liked before they were cancelled) have (had) ratings much lower than the top three sf/fantasy shows shown above.</P>
<P>We’ve tried not to mix the apples of network-distributed shows with the oranges of syndicated- or cable channel-distributed shows. That said, notice that cable’s <I>WWF Wrestling</I> attracted nearly as many viewers with their "first-run" story lines as <I>Deep Space 9</I> (and much more in the ratings since.)  The highest figures above represent upwards of 30-40% of all households available to view a given time-slot.  Compare this to the fact that, in February, 1999, the most watched <B>Sci Fi Channel</B> episodic shows didn't even reach 1% of the households.</P>
<P>If you think these is are "old" examples, think again.  Here are more recent network ratings from the beginning of the 2001-2 season.  Each HHR (Houshold Rating) equals just over a million viewers:</P>
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<div class=Section1>

<div align=center>
<p>Top 20 Network Primetime Series by Households:
<br>Season-To-Date 09/24/01 - 11/11/01
<table class=rateTable border=1 cellspacing=0 cellpadding=0 bgcolor=eeeeee>
 <tr>
  <td bgcolor=990000><p class=rate><span style='color:white;font-size:7.5pt;font-family:Arial'>RANK</span></p></td>
  <td bgcolor=990000><p class=rate><span style='color:white;font-size:7.5pt;font-family:Arial'>PROGRAM NAME</span></p></td>
  <td bgcolor=990000><p class=rate><span style='color:white;font-size:7.5pt;font-family:Arial'>NETWORK</span></p></td>
  <td bgcolor=990000><p class=rate><span style='color:white;font-size:7.5pt;font-family:Arial'>DAY</span></p></td>
  <td bgcolor=990000><p class=rate><span style='color:white;font-size:7.5pt;font-family:Arial'>TIME</span></p></td>
  <td bgcolor=990000><p class=rate><span style='color:white;font-size:7.5pt;font-family:Arial'>HHR/% SHARE</span></p></td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>1</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>FRIENDS</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>NBC</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Thu</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>8:00PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>17.2/26.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>2</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>E.R.</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>NBC</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Thu</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>10:00PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>16.9/27.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>3</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>CSI</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>CBS</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Thu</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>9:00PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>14.3/21.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>4</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>WEST WING</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>NBC</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Wed</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>9:00PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>14.0/21.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>5</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>EVERYBODY LOVES RAYMOND</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>CBS</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Mon</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>9:00PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>13.9/20.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>5</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>LAW AND ORDER</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>NBC</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Wed</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>10:00PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>13.9/23.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>7</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>WILL &amp; GRACE</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>NBC</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Thu</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>9:00PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>12.0/18.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>8</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>INSIDE SCHWARTZ</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>NBC</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Thu</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>8:30PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>11.9/18.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>8</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>SURVIVOR: </span><span
   style='font-size:7.5pt;font-family:Arial'>AFRICA</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>CBS</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Thu</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>8:00PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>11.9/18.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>10</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>BECKER</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>CBS</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Mon</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>9:30PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>11.3/17.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>10</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>JAG</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>CBS</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Tue</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>8:00PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>11.3/17.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>10</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>NFL MONDAY NIGHT FOOTBALL</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>ABC</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Mon</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>VAR</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>11.3/19.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>13</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>JUDGING AMY</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>CBS</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Tue</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>10:00PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>11.1/18.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>14</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>LAW AND ORDER:SVU</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>NBC</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Fri</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>10:00PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>11.0/20.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>14</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>NYPD BLUE</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>ABC</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Tue</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>9:00PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>11.0/17.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>16</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>FRASIER</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>NBC</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Tue</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>9:00PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>10.7/16.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>17</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>JUST SHOOT ME</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>NBC</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Thu</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>9:30PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>10.5/16.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>18</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>60 MINUTES</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>CBS</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Sun</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>VAR</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>10.1/17.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>18</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>PRACTICE, THE</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>ABC</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Sun</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>10:00PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>10.1/16.0</span></p>
  </td>
 </tr>
 <tr>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>20</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=right style='text-align:right'><span
  style='font-size:7.5pt;font-family:Arial'>GUARDIAN, THE</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>CBS</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>Tue</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span style='font-size:7.5pt;font-family:Arial'>9:00PM</span></p>
  </td>
  <td style='background:eeeeee;padding:1.5pt 1.5pt 1.5pt 1.5pt'>
  <p class=rate align=center style='text-align:center'><span
  style='font-size:7.5pt;font-family:Arial'>9.8/14.0</span></p>
  </td>
 </tr>
</table>

</div>

<p class=rate>&nbsp;</p>

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<P>When all is said and done, the most-watched shows on television are network shows that attract between ten and twenty million viewers each and every week.</P>
<P>So you have to ask yourself: Is it unreasonable for networks, cable channels and local stations to be happy settling for shows that attract one-quarter, one-eighth or a much, much smaller fraction of the audience available? The answer, sad to say, is obvious.</P>
</td></tr>
<tr><td colspan=3 align=center><IMG SRC="../common/line.gif" width=560 height=2 vspace=6 hspace=0></td></tr>

<tr><td valign=top align=center><FONT SIZE="6" COLOR="000000"><a name="ss"></a><B>Sex Sells?<br><FONT SIZE="3">Lowering Standards For TV Sci-Fi</td></tr>
<tr><td><FONT SIZE="2" FACE="VERDANA,ARIAL,HELVETICA">
<br>It's well-documented that "City On The Edge Of Forever" is the most popular episode of the original Star Trek series.  Is the reason for that popularity because Joan Collins looks so good to most male viewers?  Judging from some of the new sci-fi series, some producers and network execs would answer with a resounding "Yes!"
<br><br>Joan Collins certainly looked good.  And the original Star Trek series certainly had it's share of feminine legs and cleavage for it's largely male audience.  But the storylines, and the characters, have had the lasting effect that keep the episode, and series, popular with more than one generation over 30 years.
<br><br>The reason we raise this at all is that previews of the <B>Highlander: The Raven</B> series, and recent information about <B>Crusade</B>, makes us wonder if there's not a strong trend developing which needs to be addressed.
<br><br>The series <B>Highlander</B> had a large fan following despite sometimes poor time slots in the final years of the series.  Preview clips from the spin-off series, <B>Highlander: The Raven</B>, make it obvious that the producers want to sell the female lead's sexiness as the major feature of the series.  After all, the star, Elizabeth Gracen, <U>was</U> a Miss America.  And, apparently, the significant number of heterosexual female <B>Highlander</B> fans, we imagine, no longer matter.
<br><br>Next we read (in <a href="http://www.aint-it-cool-news.com/display.cgi?id=2060" TARGET="_parent">this "Ain't It Cool News" article</a>) that "the network" is insisting on "horny aliens", "virtual brothels" and new "close-fitting" uniforms for <B>Crusade</B>.  Worse yet, they want to eliminate references to the <B>B5</B> universe, so as not to confuse new viewers!
<br><br>So, basically, science fiction viewers are slathering, voyeuristic, horny, mindless, anti-social people who need sexy women on their tubes for a series to find success.
<br><br>Oh.
<br><br>Now... we know that this focus has been spurred on by <B>Xena</B>'s success and by ratings increases since Seven of Nine was added to <B>Voyager</B>'s crew.
<br><br>And we know that the persons, who produce and broadcast television series, are working in a profit-making business laced with, among other things, beautiful women.
<br><br>But can it be that they are the slathering, voyeuristic, horny, mindless, anti-social people who require sex on their TV's?  Worse yet, can they be the people who now define what it means to be a sci-fi fan?
<br><br>Thanks in part to <B>Star Trek</B>, science fiction fans were transformed from individual male oddities into a recognized, main-stream, largely intelligent group of men <U>and</U> women. People who, individually and collectively, wore proudly their passion for the genre.  We felt good about that...  until now.
<br><br>Can anyone claim to be a science fiction fan if the genre is to represented by the narrow sexual (and violent, but that's another article) orientation of these, and other, upcoming shows?
<br><br>Not this writer, in any case.
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<tr><td colspan=3 align=center><IMG SRC="../common/line.gif" width=560 height=2 vspace=6 hspace=0></td></tr>

<tr><td valign=top align=center><FONT SIZE="6" COLOR="000000"><a name="who"></a><B>Who's Playing Who?<br><FONT SIZE="3">A Look At Scheduling On Television</td></tr>
<tr><td><FONT SIZE="2" FACE="VERDANA,ARIAL,HELVETICA">
<br>The state of televised programming has devolved itself into minimalism.  This is as true for science fiction programming as it is for all televised products.  New shows may have only two or three episodes broadcast before networks cancel them.  The total number of episodes per season are based upon contracts for 22 episodes, often just 13 to see IF another nine are justified.

<br><br>Not too long ago, 24 episodes were considered to be a standard season.  Go back a little further, and you'd remember 26 were considered to comprise the broadcast year.  A hiatus for the year-end holidays, a couple of specials, season finales in March followed by nearly half a year of re-runs and then another new season was upon us.

<br><br>Broadcast networks are happy with the reduced number of episodes, especially in light of the higher costs.   Two examples are the millions of dollars now paid per episode for actors on successful shows and higher costs per episode for shows with computer-generated special effects.

<br><br>Local stations that purchase first-run syndication are not unhappy about the lower number of episodes they purchase.  The package would cost more if it had more episodes.  After all, they charge set fees for commercials.  Less overhead means more profits.

<br><br>Cable companies have now established their role in producing new shows.  After first-run on their channel, they are sold as first-run syndicated shows to local stations.  Since 22 episodes are the number expected, that is how many cable companies contract for, as well.

<br><br>So there are only a four fewer new episodes than the first decades of television.  That shouldn't really have a dramatic effect on viewing, right?  That might be true except for "sweeps" - the time to gather official viewing ratings.

<br><br>These days, the television season ends for most shows in May, not March, because it is a "sweeps" month.  First-run episodes and season finales abound in an attempt increase viewership for ratings.  So now the season ends eight weeks later and each season has four less episodes.  If it sounds like a problem, it is, but not for the companies creating or televising products.  It is a problem for us, the viewers.

<br><br>We get to view six or eight new episodes in the Fall and then a few re-runs until the Fall Sweeps Week.  A new episode or four and oops - holiday time - time for more re-runs.  Wait! - weekly ratings are dropping!! Better hand up several more first-run episodes.  But not too many - after all some have to be saved for sweeps in May.  So, in between, more re-runs and re-re-runs.  After May..  well, who cares?  Everyone expects re-runs!

<br><br>This kind of interrupted viewing severely hampers character development - probably the single most important factor on successful shows.  In turn, it hampers viewer involvement; that is, whether the viewer actually cares what happens in a series.  And it certainly lessens the probability of establishing viewing habits - the key to tuning into a show week after week.  None of this seems to bother any part of the industry - except maybe writers, but they are at the low end of the totem pole.

<br><br>Most of all, it is no fun for anyone trying to watch a series.  For instance, a character killed weeks ago suddenly reappears in re-runs, only to disappear and re-appear again.  While we sit and shout,"Oh, no!  Saw this already!!" the entire industry turns a deaf ear, preoccupied in figuring out ways to take just a little more away to minimize expense and maximize the "bottom line."

<br><br>All this is compounds itself into becoming an ever-more constant reminder that it is only TV, after all, and we should turn our attention to something with a little more continuity.  Like life maybe.</td>
</td></tr>

</table>

    </td>
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    <table cellspacing=0 cellpadding=0 border=0><tr><td align=center><FONT COLOR="#888888" FACE="GEORGIA, Arial, Helvetica" SIZE="1">Copyright © 1996-<script>
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    <tr><td align=center><FONT COLOR="#888888" FACE="GEORGIA, Arial, Helvetica" SIZE="1">Updated on:  Tuesday, April 17, 2007 at 06:06 AM MST
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